wedLOCK tradWIFE (wedLOCK tradWIFE)

wedLOCK tradWIFE overlays original voices of tradwife influencers who promote marriage, submission, and motherhood as a female ideal onto five decades old rural images. From the friction between contemporary voices and overlaid Super 8 footage emerges an unsettling echo. It lays bare a reactionary image of womanhood propagated by the influencers as a modern lifestyle. The short film exposes how right-wing ideology originating from the MAGA movement in the United States becomes aesthetically seductive and precisely through this gains political impact.