Can a company be guided by ethics as much as by profit? The film challenges the notion that profit should outweigh people and planet and examines how companies can move beyond prioritizing shareholder profit to embracing a broader responsibility for their global impact. Featuring entrepreneurs, activists, and experts globally, Responsible highlights initiatives revolutionizing business for the common good. Inspired by pioneers like Yvon Chouinard of Patagonia, the film reveals a movement striving for a world where businesses serve humanity and the planet. Regardless of their origins, social backgrounds, industries, or sectors, Responsible's protagonists are the standard-bearers of this new world.
France 2024, '52
DIRECTOR: Julien Demond, Tristan Lochon
PRODUCTION: Welcome to the Jungle, Eliotness
Julien Demond
After a decade working in the music industry as a producer and DJ, Julien Demond became a self-taught editor in 2002. Fascinated by rhythm and images, he quickly became a professional, joining CAPA TV press agency to become chief editor on various programs for Canal +, TF1 and M6. At the same time, he trained in photography and lighting until becoming totally versatile. He went on to direct numerous institutional and advertising films for brands such as Adidas, Dom Perignon, Uniqlo, Carrefour and Diesel. Since 2017, he has been a director for Welcome to the Jungle and co-directs humor for TMC.
Tristan Lochon
After two years in India and South Africa, Tristan Lochon decided to become a journalist in 2010. After completing a double degree at ESJ and and Grifth College Dublin, he joined the CAPA TV team as an investigator for the program "L'effet Papillon". He then joined iTELE and LCI TV channels before going to Australia, where he learned video production.
He soon began producing content for GQ Australia, Tracks Magazine and other independent productions. In 2018, he joined Welcome to the Jungle, where he has produced numerous documentaries such as "Burn Out", "Chasing Flow" and the "Unique" series.
